DIGITAL MARKETING
Legend Creative plans, produces, and measures monthly digital marketing—content, social, email, and light PPC—to drive qualified leads for Chicago-area businesses. Campaigns are built from a shared calendar, with weekly posts, one monthly email, and simple dashboards so you always see results.
SOCIAL MEDIA
MARKETING
We will develop and fine-tune your social media marketing program and help to build an ever-growing community around your brand.
EMAIL
MARKETING
We design and implement comprehensive e-mail marketing campaigns that are aligned with your goals and messaging.
VIDEO/CONTENT
MARKETING
Video captures the viewer’s attention like no other medium. Make your video content memorable, distinctive and powerful.
SEARCH ENGINE
MARKETING
Through site optimization and paid search, we will ensure you are achieving top position for search engine results on key words/phrases.
WE ARE EXPERTS AT CREATING PERSUASIVE CONTENT AND POWERFUL CALLS TO ACTION TO ENSURE AN EFFECTIVE DIGITAL MARKETING CAMPAIGN THAT IS:
• Cost Effective
• Focused with Targeting Capabilities
• Expanded Audience Reach
• Easy to Test and Adapt
• Measurable Lead Generation
• Supplement to Your Current Marketing Strategy
Check out our Turnkey Digital Marketing Programs
WHY DIGITAL MARKETING?
A well executed web-marketing program drive people to your website and promotes your business, brand and messaging to your target market.
MAXIMIZE YOUR ONLINE EXPOSURE
INCREASE CONVERSIONS
DEVELOP CUSTOMER & BRAND LOYALTY
PROMOTE CROSS-SELLING
IMPROVE YOUR SEARCH ENGINE RESULTS
GENERATE NEW LEADS
What is Digital Marketing and how can I best leverage it for my company?
Digital marketing has, in theory, existed since the dawn of marketing websites in the 90’s, but has become a real “thing” only in the last decade.
The official definition: Digital marketing encompasses all marketing efforts that use an electronic device or the internet.
The practical description is the act of connecting with prospects and customers using search engines, your website, articles/blogs, social media and email.
As more and more people continue to move to internet usage, the effectiveness and popularity of offline marketing continues to decline. Offline marketing includes print advertising, direct mail, and billboards, to name a few.
This means that as marketers, we need to adapt our strategy and tactics to leverage digital marketing, and hopefully more effectively than our competitors.
Let’s review some of the most popular and effective elements of digital marketing and assess the components, benefits and applications for each.
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